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I was reading an article in one of my SitePro News newsletters when I noticed this article titled Move Over Google! written by SEO News author Scott Jason
In this article, Scott talks about letting the concern over achieving SEO with Google as your main focus a rethink. He targets other search engines such as MSN and goes on to outline just how he does that.
His first tip was to register a new domain that is as close as possible to your keyword, then build a webpage using the keyword as it’s title and basically follow all the instructions I gave you in my first post on SEO, What the Heck IS SEO and Why Do I Want It?
Now, I don’t know about the rest of you, but creating all these webpages focussed on a single keyword isn’t my goal. If you’re like me (and most of my readers are), you’re looking for ways to optimize your already well-established website.
But Scott’s advice on targetting other search engines besides Google definitely piqued my interest and prompted some thinking of my own on how to target them without using the first 4 steps of Scott’s method. I wanted a method tailored for an existing site.
Did you catch that?
Skip the first four of his steps and concentrate on 5, 5a, 5b and 5c.
He advocates getting links from any source whether it has Google PR or not, submitting to directories such as DMOZ.org and Yahoo.com which are the two largest, posting in forums that are relevant to your subject and comment on blogs (same criteria), and his last point was to submit articles to article submission sites such as SubmitYourArticle.us . He also mentions using some software tools such as SEOLite, but I’m not sold on those myself.
I also read an article this morning at Orange Inks about a new blog reaction tool called Psolenoid which I’m giving a whirl with here at eyespi20.com. Basically Psolenoid is a combination social networking, commenting, and article submission tool that I believe may just make such labor-intensive social sites such as Entrecard a thing of the past. I am truly excited about the potential I see in this tool and am heartened by the immediate and direct answer to my concerns about spammy stuff ending up on my site. Unlike Entrecard which has never made much of an effort to keep out spammy sites, Psolenoid promises from the get-go to strictly police the sites submitted to it. There’s no time-wasting card dropping to do and I still get to visit the sites that are of interest to me. I’ll see direct benefit to my site in the form of comments and valuable back-links instead of a high bounce-rate. Lots of plusses from my perspective.
Let me know if you decide to try it.
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We do all tend to forget that Google is definitely not the only search engine out there.
I used to search out new templates as inspiration for my own designs. I do not have to do that anymore, I just visit your site to find a new theme every time.
Lyndi´s last blog post..CMF Network
Most site owners are after Google optimization because it’s the easiest manipulate. According to them, it’s all about links (do follow), which is mostly true.
Like what Lyndi said, we tend to forget the existence of other search engines. There are other resources out there where a link is a link (do follow or no follow). Sites such as Technorati that do not care about do follow links and I believe that Microsoft and Yahoo does not care either.
I’ll check out the tips that you mentioned and will definitely give it a shot. Thanks a bunch Margaret.
[...] Targetting Search Engines Other Than Google [...]
@Lyndi – Well, I know I do but then I am such a creature of habit.
What do you think of the current theme?
@Louie — I don’t know if it’s the easiest to manipulate; there’s just a lot out there about manipulating it, so I guess that’s why it’s targeted so highly. I didn’t know that Technorati doesn’t look at the follow/nofollow aspect of links! Thank you for that tidbit!
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I quite enjoy the new theme. You might change themes often but those you do select are all fast loading. I especially like that the theme uses that valuable space in the header for more than just showing the name of the blog.
Lyndi´s last blog post..Ooh, those headers
I’ve submitted mine on DMOZ long time ago but never seeem to got accepted (or even rejected?).
Most people aim for Google, I think because it’s simply the biggest or the main search engine most people are using.
I’ll have a read about Psolenoid later
Same thing
“Unlike Entrecard which has never made much of an effort to keep out spammy sites, Psolenoid promises from the get-go to strictly police the sites submitted to it”
Well, that’s what Entrecard promised too. My thoughts on this, a promise is just a promise
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